Rank on Google and Bing: the overview

Rank on Google and Bing is the menu destination for classic search. Its tabs: Overview, Positions, Analytics (Search Console · GA4 · Bing · Traffic), Keywords, Opportunities, Competition, Technical audit — plus Local and App Stores when the project has a Google listing or a local keyword, or an app configured. The Overview tab opens first.

What the Overview shows, from top to bottom

• The period bar, which sets the whole page.
• SEO Score: the gauge, its level, the previous value and the change, with Where the score comes from and What moved the score.
• Period indicators: SEO Score, Google clicks, and depending on your connections Search Console impressions, CTR and average position, Bing clicks, GA4 sessions; then keywords in the top 10 and tracked average position.
• Google positions at the end of the period: your tracked keywords by position band (1 to 3, 4 to 10, 11 to 20, 21 to 100, not ranked), with a lilac tick for the compared period, and your top 10 keywords against your competitors. The See positions link leads to the detail.
• Go further: one tile per tab of the destination, with a sentence on what it shows.

How to read

• The longer the “1 to 3” bar, the more clicks you capture: the top 3 gets most of the traffic.
• Without tracked keywords, the positions card does not appear; without a reading over the period or without a declared competitor, it says so.
• Clicks are real clicks (Search Console, Bing), not estimates.